At Sensative, we have many. many years of experience from the Telecom and IT industries. A relatively young company with the startup drive in our bones, but with solid experience in developing new technology and markets.

A strong and exciting vision of where the world is going drives us, but, at the same time, with a underlying feeling of déjà vu. 

Read more about this in Our Story.

Management team

Mats Pettersson



20+ years of experience from the mobile phone industry in senior roles as head of product development. Have several patents related to Bluetooth.

Fredrik Westman



During the bachelor program of economics and nursing at Lunds University, Fredrik co-founded Sensative. Responsible for Finance, Investor Relations and part of the Sales and Marketing team

Göran Andersson



Long international experience from the telecom industry in senior management roles, entrepreneur and founder of Palago AB.

Anne-Marie Rouse


Head of US operations

20+ years of experience in senior product, business and market development roles in IT and Telecoms industries.